When completing photographic assignments for a client’s marketing and web site, I strive to capture the light and setting that is best suited for the particular product or service being advertised. To do so requires more than just technical skill. It requires an understanding and appreciation of the client’s clientele and their customer service goals. This was my goal while photographing the newest additions to the accommodations at The Inn and Spa at Cedar Falls in Hocking Hills, Ohio last week, the “yurts.” These structures are a beautiful and unique combination of both framed tent with all the comforts of a completely furnished cabin.
With this particular assignment I wanted to convey the atmosphere of the “glamping” experience – glamorous camping – but including in the imagery both the comforts of the yurts and the intimate connection to the natural surroundings. With The Inn being a client of my photography services since 2003, as well as the location for both my autumn and spring nature photography workshops, I was very familiar with the “guest experience” goals of such a special retreat location in this beautiful area of Ohio. Another goal of the assignment was to capture the natural light of the setting of the yurts throughout the progression of the day, from morning to afternoon to dusk to evening.
In today‘s world of so much of a company’s products and services being visually communicated via the web and social media it’s vital to invest in photography that will do just that – convey the essence of the experience through professional imagery that both reflects the uniqueness of what is offered and a commitment to the customer who will likely return. again and again.
Discussing the regaining of creative momentum, positive energy, covered bridges and the Canon 5DS. I also mention my two upcoming workshops – “Find Your Creative Zone” on Saturday, August 27 2016 at Cox Arboretum and the “Shoot the Stars/Night Sky” workshop on November 4-5 at The Inn at Cedar Falls in Hocking Hills, Ohio.
The bare rawness of winter has a way of revealing character, a stripping away to what is perhaps hidden in the grandeur of the other seasons. There is a quiet beauty to it too, like the hush between falling snow and nothing but the whisper of cold night air under winter stars. We need winter where the heart speaks loudest. Not in want of the other seasons but in the truth made known in fortitude, patient endurance and the revealing of what resides on the base layer of our being.
Join me as I guide and teach the art and craft of nature photography in one of my favorite locations in Ohio – Cox Arboretum MetroPark, just south of Dayton. Some of the reasons I love teaching at Cox include the beautiful and comfortable theater-style classroom and the variety of outdoor subjects to work with when teaching camera settings, lighting and composition. This will be a great opportunity to finally master the exposure settings on that new DSLR camera or pick-up new tips on working with directional lighting and digital editing. This workshop is open to all levels of skill and experience.
The best part about my workshops is that they are fun ! I am there to teach and help all learn and gain in our shared passion for photography. I encourage open discussion and sharing of tips and information amongst the students. The only photography I do on my own when teaching these programs is when I am demonstrating how I “find” a scene, work with the light and compose the capture. My role is to teach and encourage and honestly I have just as much fun with presenting these workshops as I do when I am actually photographing.
During this workshop I will cover the basics of exposure, the most important settings on the DSLR camera (if you have a point-n-shoot, that’s fine too), lenses, lighting, composition and basic digital file editing/workflow. Toward the end of the day I always like to allow for some time for students to share a few images for group/instructor critiques based strictly on positive reinforcement. All of us are constantly learning and growing in photography, whether just starting out or with many years of experience. The most important thing to remember is to shoot and have fun!
This is a full-day workshop starting at 8AM and finishing around 5PM. The $89 fee per person includes instruction, handout materials and box lunch from Panera Bread. I ask for a $20 deposit to register and reserve a seat for the program. The deposit can be paid by check to: Picture Ohio LLC 2581 Trebein Rd. Xenia OH 45385 or via PayPal to “firstname.lastname@example.org.”
For those looking for more of an in-depth workshop experience please consider my weekend workshop I will be presenting on October 25-27 2013 at The Inn at Cedar Falls in Hocking Hills.