Seek authenticity, marvel in its presence but resist the urge to simply imitate. What is truly authentic should only inspire you to find what is already authentic in you. Doing so has become increasingly challenging in the popular culture of today where the emphasis is on appearance and immediate visual stimulation. Popular culture devours the authentic with an insatiable appetite and then sits in the corner, sad and empty-hearted. Just look what has happened to the most well known art and music “festivals.” There’s the perfect example. Imitation is a disguise for those who can’t – or have failed to – locate their own voice and it doesn’t help that we have entire industries that cater to imitation. Inspiration is the far better journey. Defy popularism. Be true, be inspired and become a source of inspiration versus imitation. That’s where you will find the good and lasting stuff.